Wellington Suburb Map Development Sequence

Behind the Scenes:

I’ve always loved maps. As a kid I was given a huge atlas, geez I loved that thing. I spent hours carefully drawing the maps inside and plenty more time…

New Responsive Ethcs Website

A Brand New Look!

I designed the previous Ethcs website over 3 years ago. It was my first adventure in code and it held up pretty well, but 3 years is a lifetime on…

NZ Streetwear - Best Basic Tees for Summer

Back to Basics

If this was a different kind of blog and Ethcs was a different kind of brand we might have said something unforgivable like ‘Trend Alert’. But once you go down…

Best Sneakers 2013

Best Sneakers of 2013

I’m no sneaker freaker but I do love my kicks. Sneakers, trainers, whatever you call them the casual sport shoe is on a bit of a high at the moment,…

NZ Streetwear Brands

NZ Streetwear

A while ago we put up a scientific breakdown of NZ’s most popular streetwear brands. If ya haven’t seen it, check it out, it’s pretty clever. But there’s more to…

Nature is the shit

Nature is the shiiiiiiiiiit!

These photos look like scenes ripped straight from a horror movie but they’re not. Lake Natron in northern Tanzania is one of the harshest environments on the planet. The lake…

In Focus | Red Bull Illume Photo Contest

Illume

More than a drink, Red Bull has become one of the biggest marketing machines on the planet. One component of the machine is the Red Bull Illume photography competition. Despite…

Lady We Love: Lorde

LADY WE LOVE: LORDE

The mystery surrounding Ella Yelich O’Connor, or Lorde is starting to fade. Much has been written about the 16 year old Takapuna Grammer student. The youngest person to top the…

nz-t-shirt-websites

NZ T-Shirt Websites

You know what goes great together? Shopping and lists! Now imagine if someone was good enough to put together a list of all the independent NZ t-shirt websites. Well my…